Green: The Color Of The Year

30 Pieces That Are Available Right Now!

At the tail end of last year, the Pantone Color Institute announced its Color of the Year for 2017. Since the year 2000, the institute has nominated a shade that it believes reflects the current cultural climate, and the winning hue for 2017 was swatch 15-0343, otherwise known as Greenery.

Pantone’s vice-president, Laurie Pressman, said the hue was chosen as a symbol of “unity and community—connecting to oneself and others and a higher purpose, nature.” Pretty apt when you consider the awful state the world is in at the minute.

Shortly after the announcement, we curated a selection of leafy-hued menswear pieces to pay tribute to the color. However, with St. Patrick’s Day now upon us, we’ve put together another grip of emerald-tinged products that are available to cop right now.